BuzzFeed and our publishing partners may collect a share of sales or other compensation from the links on this page. Read More

These were worth it even before the discount — and with these limited-time prices, now’s the time to get ‘em.

As a deputy editorial director on the BuzzFeed Shopping team with almost a decade in the lifestyle and service journalism sphere, I use my shopping editor eye to find and vet products across a variety of categories, including lifestyle, home, beauty, fashion, pets, cleaning, travel, aging, and more.

Prime Day can be *confusing* — we’re using our extensive shopping knowledge and tracking price history to give you the most accurate pricing information and vetted discounts/original prices. FYI, some of the “regular” prices listed on the sides of some listings are true original prices, some (when the best deals are Prime-exclusive) are lesser discounts that non-Prime members can take advantage of. We’ll let you know everything you need to know! 

FYI — deals move *fast*. We’ll do our best to keep this post and imagery as up-to-date as possible, but we can’t catch everything immediately. Check back throughout the week to see our latest updates as the deals change!

Note: To get the best prices on some of these deals you have to be a Prime member, so if you aren’t already, sign up for a free 30 day trial here.

Promising review: "This is a total luxury, but it sounds amazing! They are very sturdy and so easy to connect. They really cancel noise, you can have someone in front of you speaking, and you won't be able to listen, so it is very helpful when you need to focus or just want to zone out, but you can turn off the noise canceling with a button in the headphones if you need. They are heavier than other brands I've had, but not so much as to be uncomfortable. The battery lasts a LOT, and they charge pretty quickly." —Suyapa Sierra

Price: $399.99+ (originally $549.99; available in four colors and with or without AppleCare+) — and shop the rest of Apple's Prime Day deals here

Promising review: "I use my computer light to moderately for email, social, and business-related tasks, and wasn't sure the purchase is justified. But instantly, it was *such* an improvement. I didn't realize how slow my other computer had become. For me, at least, this feels lightning fast, which saves so much time. I'm not waiting for anything, and the battery life is phenomenal. I've been using it lightly for a few days and have not had to charge it, and it still has more than 50% battery life left. I could travel for a weekend with no charger and be good to go." —Dr. Rayna

Promising review: "I've been really happy with the Breville Barista Express espresso machine. The stylish design and built-in grinder make me feel like a true coffee connoisseur. The quick heat-up time and adjustable grind size make it easy to customize my perfect shot. And the programmable shot volume ensures consistent espresso shots every time. Plus, the bonus of being able to claim the title of 'at-home barista' is a definite plus. Highly recommend this machine to any coffee lover out there!" —Ashleigh Johnson

Price: $499.95 (originally $699.95; available in three colors) — explore Breville's deals here

All you have to do is fill the provided pint cup (it comes with two) with your choice of milk, juice, or anything else you might want and freeze it for 24 hours. You can then opt to add mix-ins if you'd like. Place the cup into the Creami, choose your treat of choice from one of the 11 settings, and let it get to work! 

Promising reviews: "After discovering the Ninja Creami on TikTok, we decided to cave and give it a try. We are getting too much mileage out of it and have been using it a few times a week for the past two months! Now that it’s getting hot out, I’m sure we’ll be using it even more. It’s a great way for a cold treat — and if you like root beer, there’s a great recipe on the Ninja website for a root beer float-flavored ice cream. We made it with nonfat milk, and it was AMAZING!" —Xen

"This is really so easy to use!! If you plan ahead, you can have ice cream daily, even a different flavor daily!! It is easy enough to find different recipes, and you can put in add-ins like chips, Reese's peanut butter cups, fruit, etc. The plus side — you KNOW what's in it!!" —DawnH

Price: $199.95 (originally $249.99) — shop the rest of Ninja's Prime Day deals here

Check out this TikTok review to learn more.

Promising review: "It's frustrating that I didn't find this mouse sooner. The ability to change how the scroll wheel works is mandatory for me. Having a second scroll wheel on the side for a different function is just amazing. If you've used other Logitech mice, then you know what this is and will love it. The ability to just recharge it instead of changing batteries all the time is a huge improvement. It's extremely comfortable because it fits my hand so well. It's a bit heavier than some mice I've used, and that does help with the control just a bit. It is pretty responsive. It's a bit expensive for a mouse, but after using it for a while, I would say that the price is fully justified." —Don Carter

Price: $89.99 (originally $119.99) — don't miss the rest of Logitech's Prime Day deals

Promising review: "Big splurge and worth it! I spent three weeks reviewing this against the Dyson. I chose this based on the tools I already have and use. Thrilled to say that this replaces them all!!! Really! Wow! I have hair down to my butt, and this blows it out in 15 minutes, and with styling, 25 minutes! Huge timesaver! My hair is thick, and I’m still working with product to help hold curl since my hair isn’t layered. It always pulls out to a soft wave, but OMG the volume! I used to use the Revlon One-Step, and this is better! Also, I have straight across my forehead bangs, and the curling wands replace the flat iron. Seriously, this replaces all the other tools!" —Victoria

Price: $199+ (originally $349.99; several styles on sale) — peruse the Shark's other Prime Day deals here

Promising review: "Superb sushi maker. When they say to buy a Zojirushi, there is a reason why. It's expensive, but I finally succeeded in making sushi rice using this. I had the less expensive Zojirushi rice cooker, 'no frills' model, for 25 years. This was well worth the upgrade. It's easier to cook with, a bit slower, but the results are amazing and simple. The cleanup is easy with a nice nonstick pot design that is easy to read. In general, a game changer for cooking rice, why did I wait so long..." —Karl

Price: $189.99 for the 5.5-cup size (typically $245)

Heads up: The brand recommends buying the Oura sizing kit for $10 first to figure out which size works best — so you might want to get the kit now to figure out the sizing! Either way, you'll get a $10 credit back for the purchase of an Oura ring. 

Promising review: "I absolutely LOVE my OURA ring, it gives me great insight into my sleep and heart health as well as keeping track of my activity levels and stress levels, it warns me when it senses something wrong and notifies me, as well as giving me suggestions on how to improve those said things. All and all, I highly recommend getting one for yourself... It fits well, is comfortable, and I only take it off to shower or when I'm doing hard work with my hands, like gardening, to prevent it from getting damaged or scratched. The battery lasts a long time, it is very lightweight, pretty self-explanatory with setup." —Margo

Price: $214.70+ (originally $349; available in sizes 9–15 and six colors)

Promising review: "Wow, wow, wow! What an amazing product. As RVers, we find this collapsible cooler incredibly useful. The overall quality is very good, and the lid provides an excellent seal. The cooler collapses into a compact package that stores easily in an RV or vehicle, as shown in our SUV photo. We have used this cooler on multiple grocery runs and have experienced no issues keeping food and beverages cold with reusable ice packs. For RVers, campers, or anyone short on storage space, this cooler is an easy recommendation." —MKWilli

Price: $139.99+ for the 35-qt. size (originally $199.99; available in three sizes)

Read more about what massage guns can (and can’t) do, plus how to use them, at Cleveland Clinic.

Promising review: "Wow, this is amazing!!! Feels great and gives relief from pain!! Quiet and easy to use. Very durable and worth the money!! Love that it’s portable and charges quickly! Took my neck pain away after using it for just a few minutes. Will be using every day!!" —Nevaeh

Price: $96.50 (originally $159.99; available in three colors).

Promising review: "BIIIIGGG upgrade from my series 5 LOL. The watch interface picture is clear and noticeably bigger than the 38mm. The screen and watch itself look and feel just like any other Apple Watch- if you want to have a more “sleek” look, I’d definitely recommend buying other watch bands to complement this vibe. Many of the new features are easy to use. Battery life is the biggest improvement for me- I can wear my watch to sleep to get sleep scores and don’t typically have to charge it for at least 2 days (depending on how active I am/ how much I use my watch). Would recommend this watch as an upgrade from a previous series that may not have many of the same features, or for someone looking to get an Apple Watch for their ecosystem. I use my watch daily and find it a valuable addition to get and track health-related things. I got mine on sale for $299 and feel it was a good deal for a regular GPS and small sized watch." —emma

Price: $279 (originally $399; available in four colors; the 46mm case is 28% off, down to $309) — and shop the Apple deals here

Promising review: "Love my Hatch! I’m going to bed without my phone and that’s a powerful habit to break! I feel like Hatch is improving my bedtime routine neither night and morning. Best purchase of 2025!" —sarah chea

Promising review: "This is my second hatch product. I’ve tried knock-offs but NOTHING compares to the real thing. I bought my Hatch Restore 1 about 2 years ago, I FELL IN LOVE! The app makes setup and use so easy! I love that I can control it from the app from anywhere! Recently, one of the numbers on the display stopped working. I reached out to customer service, and they sent me a BRAND NEW restore 2, free of charge, no shipping fees, totally free!!!!! I’m even more in love with this one! It’s so beautiful, the app is even easier to use now, I’m so obsessed. Waking up is so easy with the sunrise light, I never used to be a morning person and now mornings are my favorite time of day. My sleep habits have improved exponentially, I get an overall better nights sleep and I wake up feeling refreshed and recharged! I cannot suggest this product any more I LOVE IT SO MUCH!" —Customer1

Price: $135.99 (originally $169.99; available in four colors). The Hatch Baby is also at a new lowest price.

Promising review: "I used to manually track my stats after every round — fairways, greens, putts, the whole thing. It worked, but it was tedious, and I always ended up falling off it after a few weeks. Arccos Air has completely changed that for me. Everything I used to spend time logging is now just there waiting for me in the app after the round without lifting a finger.

"The AI Strategy and Green Maps features were a bonus I wasn't even expecting. Especially on courses I haven't played before, having hole-by-hole guidance on where to aim and how best to play each hole based on your own tendencies is like having an experienced caddie with you every round. I genuinely cannot imagine going back. Already recommended it to many of my buddies....Well worth it." —Sean

Check out this TikTok review to learn more!

Promising review: "Look, I'm a perfume fanatic, and I have well over 200 scents. I just received this bottle today after buying it blindly, and since I sprayed it on my wrist, I have not stopped smelling it. It's a nice sweet scent that you must just go get, you will not regret it." —Lee Ling

Price: $90 for 2 fl. oz. (originally $150; available in smaller bottles)

Check out this TikTok comparing them to AirPods.

Promising review: "I’ve been using these Powerbeats earbuds daily for workouts and calls, and they’ve exceeded my expectations. The sound quality is crisp with deep bass, and the ear hook design keeps them secure even during intense exercise. Battery life is impressive — I can go days without recharging. Pairing with my devices was seamless, and the Bluetooth connection is reliable. Overall, a solid choice if you’re looking for durable, high-performance wireless earbuds." —Sherif Bahgat

Price: $179.95 (originally $249.95; available in four colors)

PSA: A Peloton All-Access Membership must be purchased separately in order to access Peloton content on your Bike+.

Promising reviews: "Great workout! Stable, sturdy, solid construction and a great workout. The monthly cost for the Peloton membership is well worth it, too!" —Shawna

"The instructors are engaging, have great playlists, and offer a variety of different workouts. I am very competitive and enjoy pushing myself against others in real-time in classes. It makes the the time go by quickly and you have fun doing it! Great screen and functionality. It’s easy for the whole family to use. And it makes it easy to get your daily cardio in!" —epurice

Promising review: "This large Caraway Dutch Oven Pot is Beautiful! I made chili in it, and it was so easy to clean! The nonstick coating worked like a charm while the meat cooked to perfection! Everything was delicious! The weight was perfect and not too heavy or too light. I highly recommend this pot!" —May

Price: $132+ (originally $165 and $165 at Caraway; available in eight colors)

Promising review: "I was a bad girl in my youth. I didn’t take care of my skin, and now I’m playing catch-up. At 43, I’ve just recently started to try and fix all those skin mistakes, and have come across a few products that really make a difference. This is one of them! I tried a sample in a Dermstore kit a while back, and was initially not super impressed. My skin is very dry, so I didn’t think the lighter gel formula was going to work for me. I was very wrong! Sure, it’s very lightweight, but it is also both hydrating and moisturizing. It smells amazing and makes my skin feel amazing. I look forward to using it every day! Plus, the best part? Lines are actually starting to look better. I know this stuff is pricey, and that’s coming from a woman who didn’t start buying products not sold at CVS until her 40th birthday. I wish I had bought it sooner!" —MissM

Promising review: "I'm not a huge Land Rover fan. Being from the US, I am used to Jeeps being our off-road vehicle of choice. That being said, as a car enthusiast, I appreciate the contributions Land Rover made to the industry. As a Lego nerd as well, who has almost all the Lego Icon cars, I bought this to continue my collection. I was very pleasantly surprised at the assembly of this model. I had a lot of fun building it (much more than the Porsche 911 build I bought at the same time). I even woke up restless in the middle of the night, so I started working on it again for a couple of hours before going back to sleep. This model was put together in a very creative way, and you could tell the designer was someone who is very experienced with Lego models. If you are a fan of the Lego Icon cars series, this one may very well be one of your favorite models in your collection. You don't even have to be a big Land Rover fan to appreciate it." —Handy Dan

Promising review: "I can’t express how impressed I am with this probe. From the packaging to the probe, everything is top quality. The charging block keeps you informed, and the Wi-Fi app allows you to monitor from anywhere. Setup is extremely easy, and the app works flawlessly. It not only gives you recipes, but you can choose the type of meat/fish/etc, and how well you want it cooked, and it will tell you what temp to cook at and for how long. You can also choose how you cook, ie, smoker, grill, oven, etc. It gives you real-time temps and time to finish that is accurate. Everything I have cooked with this in my smoker has come out perfectly. It even accounts for meat rest times. I will definitely be buying more as gifts and will buy additional probes for myself. Highly recommend, this company did everything right. I definitely don’t often rave about products, but this one is worth it." —Zach

Price: $59 (originally $129.99) — and shop the rest of Chef iQ's Prime Day deals here

Promising review: "I now have 4 of them! They’re soft and cozy and comfortable, and I wake up with my hair virtually the same as when I went to bed! Easy on your face as well, no pillow wrinkles! I wash mine on delicate, gentle dry, or hang to dry. Very easy to care for! I would highly recommend!" —Debbie Majors

Price: $39.47+ (originally $58.89; available in a variety of colors)

Promising review: "This is my sixth attempt at an automated litterbox. I've had multiple versions, and they have all been mediocre at best. The flat style w/the rakes end up clogged, and I constantly had to scoop stuff it missed. There was one you hooked to water w/a dryer that made the whole house smell like baked cat poop. And cleaning them all was terrible because it was so much work to empty the used litter. This one, though...this one works! The cat uses it, and about 10 minutes later, it cycles the waste into a drawer. Once a week (it could go two, but I just do it every trash day), I hit an empty button that dumps all the used litter into the waste drawer w/the clumps. Close the drawstring on the bag and reset/add clean litter. No scooping, no struggling w/emptying litter, no stink, no hassle. And the cat is happy because her box is always clean. It's spendy but to me worth it because it works and saves me an hour and a half a week doing a task I loathe!" —Nicole B.

—Quirky Things On Sale For Prime Day You Won’t Be Able To Resist

—What Parents Should Actually Buy During Prime Day

—Things At Their Lowest-Ever Prices This Prime Day

And check out our roundups of the best deals across a variety of categories, including home, beauty, food & kitchen, practical, under-$25, TikTok finds, and more.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Reviews in this post have been edited for length and clarity.